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Showing posts with the label Social media

Cost of the Facebook fan of your page or Starbucks

In social media we always ask - What is the monetary value of these fans or how to monetize them. For example - What did Starbucks gain, then invested in it's Facebook fan base - acquired in part with several big ad buys. Now it;s  6.5 million fan base which is worth $23.4 million in media annually . How we get this number - The company's findings are based on: impressions generated in the Facebook news feed the stream of recent updates from users' networks. Brand's 1 million fans generate about $300,000 in media value each month. Stats, by "Virtue"

Facebook for older people? Pensionbook?

What will facebook would look like for older people? Like pensions style? :)

Facebook promises positive cashflow in 2009

We don't know how much they earn now, but -"Jessica E. Vascellaro reported last week that a person familiar with the company said financials are strong and Facebook expects revenue in 2009 to increase at least 70% from last year. This person declined to say how much revenue Facebook is making but said the company has had positive earnings before interest, taxes, depreciation and amortization, or EBITDA, for the past five quarters and expects to be cash-flow positive in 2010."

Facebook vs twitter competition

Where is the line between Facebook and twitter competition war line? Nice test post by socialmedian  about facebook probably censoring some keywords. More and more people synchronize their twitter messages to facebook. Facebook changes interface, facebookization is starting.